Storefront and commerce

Online store for retail and wholesale

An online store in your own brand. Everyday customers see retail prices, wholesale buyers and dealers see their own, they order by the case, pack or piece, and every order lands in one back office.

A sample wholesale store home page with banners and categories (sample data)

Your own store

Let customers check prices and place orders themselves

Products, photos, prices and deals are all in the store. Customers browse whenever they like, pick the unit they want and order, without waiting for someone to answer each chat.

  • Your store name and logo
  • Search and browse by category
  • Our team helps plan your catalog and loads it
The Klangdee Wholesale store home and category page (sample data)

Trade buyers

Regular buyers see their own prices the moment they sign in

A wholesaler, a minimart and a retail customer can buy the same product at different prices. Prices, selling units and credit come from each buyer account, and the credit limit is checked before the order goes through.

  • Prices per piece, pack or case
  • Sell on credit within the limit you set
  • Reorder from a past order
The same Nestlé Pure Life 600 ml water, sold in a 24-piece case at a retail price of 160 baht and a member price of 128 baht (sample data)

Order management

Order management with every order in one list

Orders customers place in the store and orders your team keys in from calls, LINE or field reps sit in the same list. You see straight away which are waiting for payment and which are waiting to ship.

  • A tag shows where each order came from
  • Search and filter by status
  • Stock is reserved when the order is taken
See the steps from order to payment
The back office order list with channel tags and status (sample data)

Trade promotions

Set trade promotions by product, customer group and order value

Buy 10 get 1, bundle prices, tiered discounts by the case or a discount once the order reaches a minimum. Count by product, brand or category, then choose which price tiers, customer groups or channels get it. The discount is worked out at ordering time, online and on the bills your reps write.

  • Buy X get Y, bundles and tiered discounts
  • Count by cases or by order value
  • Limit to price tiers, customer groups or channels
  • Decide which deals stack and cap how often they are used
Promotions in the back office: buy X get Y, bundles, tiered and minimum-spend discounts (sample data)

Deals and coupons

Customers see the deals and collect coupons themselves

Deals show in the store and on product pages as soon as they are set. Customers collect coupons and pick one at checkout. You set baht or percent off, the minimum order, uses per store, the expiry date, and which groups or stores can use it.

  • Baht or percent off
  • Minimum order and expiry date
  • A limit per store
The Klangdee Wholesale promotions page and the coupons customers can collect (coupons are a mock-up)

Membership and points

Earn points, then swap them for products or discounts

Eligible orders earn points and higher tiers earn them faster. Customers swap points for free products, a discount on the bill or a coupon code, right in the store. You set the rewards, how many can be redeemed and the tiers. Points expire.

  • Free products, discounts or coupons
  • Tiers earn more points
  • Limit how many rewards go out
The member page with points and the rewards to redeem (mock-up)

FAQ

Common questions

Can my regular trade buyers see their own prices?

Yes. A trade buyer who signs in sees the prices, selling units and credit limit on their own account. Shoppers who are not signed in see retail prices. One product can carry several prices in one store, ordered by the case, pack or piece, with no separate price list per buyer.

Can I sell on credit and stop buyers going over their limit?

Yes. Set a credit limit and payment term for each trade buyer, and the system checks the remaining credit before it accepts an order. The back office shows unpaid bills, due dates and ageing per buyer. Your business decides who gets credit; the software does not lend money.

Can I run a buy 10 get 1 deal for wholesale buyers only?

Yes. Set buy X get Y, bundle prices, tiered discounts by the case or a discount above a minimum order. Count by product, brand or category, then limit the deal to chosen price tiers, customer groups or channels. The discount is applied at ordering time, in the online store and on bills your reps write.

Can phone and LINE orders sit with my online orders?

Yes. Staff key in orders from calls, LINE or field reps on the same customer account the buyer uses online. Every order sits in one list with a channel tag, so you see what awaits payment or shipping, and stock is reserved when the order is taken. LINE orders are entered by staff, not pulled from chat.

I also sell on Shopee and Lazada. Will stock match my online store?

Yes, once the shops are connected. Our team connects Shopee, Lazada and TikTok Shop for each business. Marketplace orders then land in the same back office, and stock levels are pushed back to each shop from the same pool your online store sells from, so nobody adjusts numbers across channels by hand.

Plan the right setup with our team

Our team reviews your business and plans the right setup with you before you start.

Prepare this product for your business

Your advisor reviews how you take orders today, your pricing, units and trade terms, and plans the retail and trade buying journey. Our team then loads your real products and prices for you to test.